8 in 10 Financial Firms Investing in Security to Protect Them From Emerging AI Fraud Threats


Artificial intelligence (AI) has emerged as a new fraud challenge finds ComplyAdvantage,  the AI-driven fraud and AML risk detection firm, as it launches ‘The State of Financial Crime 2024’ report.

“Today, AI is being utilised by both criminals – who are using it as new ways to defraud customers – and institutions, who are using it to stay ahead of fraudsters and defend their customers,” said Vatsa Narasimha, CEO of ComplyAdvantage.

Vatsa Narasimha, CEO of ComplyAdvantageVatsa Narasimha, CEO of ComplyAdvantage
Vatsa Narasimha, CEO of ComplyAdvantage

“We know from our work with financial institutions around the world that AI-based technologies can significantly enhance the fight against financial crime. We see a tremendous opportunity for banks to show consumers how these new technologies and processes like explainable AI are being used to safeguard their finances.”

AI: Fighting the emerging threat
  • Two-thirds (66 per cent) of financial industry respondents think the use of AI by fraudsters and other criminals poses a growing cybersecurity threat. Risks include deepfakes, sophisticated cyber hacks, and the use of generative AI to create malware.
  • Banks and other financial institutions are increasing their defences against these threats, with 86 per cent of respondents saying their company is investing in new technologies.
  • However, only 53 per cent of financial industry respondents said they prioritise explaining their use of AI to their customers.

“Whether they use AI to identify fraud patterns, analyse networks, or streamline processes, banks can take the lead on what we believe will be a key trend in 2024: explainability. Namely, the ability of financial institutions to demonstrate to their customers how and why AI models have taken decisions that affect them,” continued Narasimha.

“If compliance leaders are concerned about how customers will receive this information, our survey suggests they should be optimistic. 65 per cent of consumers told us they are open to banks sharing their transactional details with other banks if it helps identify fraud patterns. Clearly, consumers recognise that addressing our financial crime challenges requires new and more innovative approaches.

“We would expect this percentage to increase further once the benefits of AI for improving financial crime detection are more widely know.”

Ongoing problem of payment fraud with millennials hardest hit

One example of growing criminal sophistication highlighted in the survey is payment fraud. With digital payments continuing to experience double-digit growth year on year, criminals are using new technologies to commit fraud on a mass scale.

  • Sixty per cent of industry executives surveyed say that payment fraud has remained at the same high levels over the last 12 months, with eight per cent reporting an increase.
  • Nine out of 10 consumers surveyed (89 per cent) expressed anxiety about being a possible victim of fraud.
  • One in four consumers (23 per cent) report being the victim of fraud in the last three years, with millennials (age 27-42) the hardest hit at 31 per cent.

When asked what kinds of fraud they were the victims of, the most common responses were:

  • Credit card fraud (59 per cent)
  • Identity theft and phishing (21 per cent)
  • Employment scams (12 per cent)
  • Investment fraud (10 per cent)

“Millennials have embraced digital payments and mobile banking, which dominate how we access banking services today. The scale of fraud amongst this generation demonstrates how quickly criminals exploit technology and changes in consumer behaviour,” said Narasimha.

“Every compliance executive we surveyed said that they are either currently participating in an authorised push payment (APP) program or will in the near future. With APP fraud continuing to rise, we expect this to become a big priority for regulators and financial institutions in 2024.”

One in five consumers admit to ‘friendly fraud’

At least one in five of the consumers surveyed admitted to at least one behaviour that is described as ‘friendly fraud‘. Indicators of this include:

  • Disputing a payment after receiving an inadequate response from a merchant (21 per cent).
  • Disputing a payment that they later realized was legitimate (12 per cent).
  • Claiming a debit or credit card refund despite not returning the item (nine per cent).

“The surprisingly high level of ‘friendly fraud’ uncovered in our survey shows just how widespread and complex fighting fraud can be when consumers can – even inadvertently – commit behaviour that may raise a red flag with their bank,” said Iain Armstrong, regulatory affairs practice lead for ComplyAdvantage.

  • Francis Bignell

    Francis is a journalist and our lead LatAm correspondent, with a BA in Classical Civilization, he has a specialist interest in North and South America.

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